Pursuant to GDPR 2016/679 legislation, Il Quadrifoglio srl informs about the modalities of personal data processing.
1. Contact details of the company
The “Holder of the data processing” is Il Quadrifoglio srl, with registered office in Foro Buonaparte 51 20121 Milan (Italy), tel 02 36596033, in the persons of its directors Antonella Lanari and Lorenza Radrizzani.
The updated list of persons nominated “Responsible for personal data processing” can be requested to the holder of the data processing.
2. Activities performed by the company
Il Quadrifoglio srl is a communication agency focused on industrial design firms. Since 1971, it offers a whole range of integrated services, including public relations, press office, conception and organization of events, media planning, graphics, advertising campaigns and corporate identity.
The activities of Il Quadrifoglio srl are addressed exclusively to the world of business, thus as a B2B activity.
Il Quadrifoglio srl processes data referring to legal persons and non-sensitive personal data referring to individual persons as they play a role in the company pertinent to the development of the activities of the Agency. The communications of the Agency are sent to media, current customers, potential customers and specific targets. The communications do not contain commercial information, such as special offers, discounts, promotions. It is also possible to unsubscribe by communicating it directly to the Agency or through the link of un-subscription present within each communication.
3. Typology of data collected and use
|Category||Type of data collected||Legal right||Purposes of processing||Data storage period||Disclosure of data to third party|
|Current and potential customers||Company name; Name of the contact person; Company phone number and/or company mobile phone number; Mail of the contact person; Company participation to fairs and events of interest for the Agency||Legitimate interest||Development of the activities of the Company; Sending of newsletter, communications, invitations in electronic and/or paper form||As long as the person pays the role||NO|
|Media and specific target||Company name; Name of the contact person; Company phone number and/or company mobile phone number; Mail of the contact person; Company participation to fairs and events of interest for the Agency||Legitimate interest||Development of the activities of the Company; Sending of newsletter, communications, invitations in electronic and/or paper form||As long as the person pays the role||NO|
4. Methods of personal data collection
Personal data of individuals as they pay a role in the company pertinent to the development of the activities of the Agency, are given voluntarily as a result of direct contacts carried out personally or via telephone.
5. Data processing terms
In relation to the purposes indicated above, personal data may be processed through manual, automated, computer or electronic tools aimed at managing and storing on computerised or paper means or on any other type of suitable support, having activated the measures necessary to guarantee the security of data and their processing on the basis of the principles of lawfulness and correctness.
Personal data relating to the holder of a particular position, are neither transferred to third parties nor “diffused”, i.e. they are not disclosed to third parties; however, such data are “communicated”, which means that only the employees or collaborators of the company are made aware of the data, as they are expressly nominated “Persons in charge of data processing”. It is expressly prohibited to the persons in charge of the data processing to appropriate the data contained in the databases of the Agency, to use them outside of the tasks for which they are responsible within the company, to give them to third parties.
Personal data are processed within the operational offices of Il Quadrifoglio srl and in any other place where the parties involved in the processing are localized.
Without a regular frequency, Il Quadrifoglio srl sends newsletters to its subscribers in order to give information about the activities of the Agency and of its customers and/or to send invitations to events or trade fairs. However, the quantity of newsletters sent by Il Quadrifoglio srl is not pressing as the intent is to use this tool only when it can be useful for those who follow the activities of the company and of its customers. The data required for the subscription to the newsletter is reduced to a minimum (name of the company or magazine, name of the contact person, corporate email address) also before the introduction of the “data minimisation” principle (i.e. to reduce the data to what is necessary).
Like any other newsletter service, VoxMail provides Il Quadrifoglio srl with information about the open and click rate of each campaign sent. This information is used to evaluate whether the contents result interesting or not.
Within each communication, there is a “unsubscribe” link that allows the un-subscription to the newsletters sent by Il Quadrifoglio srl.
7. Website browsing
The site www.quacom.it is connected to Google Analytics service, where the IP Address (a numeric address that corresponds to the internet access point) is anonymized through the elimination of the last part of the address, making it no longer identifiable.
The information generated by Google Analytics cookies about the visitors’ use of the website (including the first part of the IP address) is then transmitted to and stored by Google on its servers in the United States. Google uses this information to track and examine the use of the website by visitors, and to provide these data, in aggregate form and never linked to the identity, through the report of Analytics and its other information services (e.g. Google Trends).
Google may also transfer this information to third parties if this is required by law or in the case that the subjects deal with this information on their behalf; Google Analytics privacy and use of data policy is available at the following link https://www.google.com/analytics/
Il Quadrifoglio srl uses the analytics data to better understand what is more interesting for visitors and to improve the content of the site.
Some technical cookies (i.e. cookies that are required for the proper functioning of the site and enhance the navigation experience) are used on the website of Il Quadrifoglio srl, in order to:
- remember if the user has already been informed of the existence of cookies, or if, instead, it is necessary to remind him about the cookies used and invite him to read the information;
- activate the “social” functions of the website, such as the display of videos that are hosted on Youtube, or to give the possibility to share contents on social channels. All of these platforms use their own cookies to recognise the user and if he is browsing after connecting to his account; however, the Agency is not able to see how these platforms use the data of the users. For more information, the users can consult the privacy policies of:
9. Users’ rights
In order to require the modification and/or cancellation of data from the databases of Il Quadrifoglio srl or to request an adjustment of the authorization to the sending of communications, the interested party must send an email to the address firstname.lastname@example.org specifying the following data:
- Email address
- Data to be changed
- Required modification
Il Quadrifoglio srl commits to give confirmation of the change or cancellation within 30 days of the request.
Il Quadrifoglio srl, as “Holder of the data processing”, reserves the right to make changes to this privacy and cookies policy at any time, loading the updated version on this page. Please therefore consult this page regularly, referring to the date of last update indicated at the bottom of the policy.
Last update: 24th May 2018